Learn how to be more persuasive from Dr. John Reid, President of JER Online. The main objective of this application is to equip you with a proven persuasive writing technique that will help achieve demonstrable results. The lessons are designed for those who want to get an audience to take action or shift their point of view. Since no one can be expected to change their mind or take action if they are not predisposed to do so, this technique helps break down barriers that might otherwise preclude achieving a successful outcome.
Your instructor for this course is Dr. John Reid, who has spent the past two decades becoming a leading provider of non-credit continuing workforce education. In addition to leading JER Online, he is also the author of courses in his areas of expertise: persuasive written and spoken communication.