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Turn Your App Project into Successful Profit

04 Jul 2018 Developer News
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During the Apple Worldwide Developers Conference, the company reported having paid $70 billion to app developers in 2017 alone. From the best-rated back-to-school apps to bringing your photos to life, it seems like everyone has an idea for a new application. This is especially true for college students, as starting an app has replaced the trend of beer pong as the most popular activity outside of school. The only problem is that there are more ideas than there are developers. In addition, no Computer Science major is going to waste their precious time turning another free-play game into a full-fledged app with only a 3% chance of succeeding.

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With that said, the trend of student app start-ups provides a new type of entrepreneurial experience that cannot be taught in the classroom. And in this app-crazed world, setting the foundation for students to build and market their apps is the best way to make it happen. So, are you wondering where to start? Here’s how to turn your app project into successful profit.

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Facing the Challenges of Testing Application

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When compared to web or desktop applications, mobile app testing is a vital process that brings numerous challenges. A report shows that apps account for 89% of mobile media time, with 11% spent on websites, according to Smart Insights. As user experience is the key to a successful mobile application, developers will have to face the challenges that come with testing the app, such as:

  • Building the User Experience
  • Awareness of Current Approach to Testing
  • Testing the Test Automation
  • Performance on Various Devices

Thoroughly testing mobile applications is vital for the growth and success of any project. In fact, even the slightest error can result in poor outcomes and results. Thus, be sure to keep your app in its best form.

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Raise Finances for Your Mobile App

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Angel investors are typically looking to invest in start-up projects in exchange for ownership equity in the future. While many companies may be willing to fund your project, you will have to consider the entire contract and negotiate the terms. It can be difficult to find the best angel investor or network. However, the payoff will be worth it in the end when you do.

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Another way to secure funds for your app project is to approach the bank and apply for a loan. Most banks will offer loans at reasonable interest rates. However, you will still have to put a thoughtful proposal together and give a compelling argument as to why you want the loan for your project. Get the bank onside, and you will have a good chance of getting your loan.

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Building Your Pre-Launch Strategy

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With over 8 million apps available on the market, achieving your goals isn’t going to be easy. Before you spend valuable time turning your idea into reality, make sure that your product is unique, as the less competition, the more chances of success. With millions of mobile apps in online stores, set realistic goals and expectations for your success. Use App Store Optimization to your advantage to maximize the visibility in stores, drive organic downloads, and improve your conversion rate.

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No matter which niche app you choose to develop, make sure that you are on the right track. Choose the proper sources to fund, build, and market your project. Set your launch date and make promotion a key part of your marketing strategy. 

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