Subscribe to our newsletter:

Donate to (RED) this Black Friday at Apple

24 Nov 2014 News
rss subscribe
RSS Subscribe
Articles
Apps on sale
Donate to (RED) this Black Friday at Apple

Unlike other stores which will be open Thursday night in advance Black Friday sales, Apple isn’t offering any door-crasher sales. Instead, Apple is running a two-week charity event to raise money for (RED), the non-profit organization started by Bono to fight HIV/AIDS in Africa. With the purchase of certain Apple products on Black Friday, Apple will give away (RED)-branded iTunes gift cards. Proceeds of all Apple products sold on Cyber Monday, which is World AIDS Day, will go towards (RED). The company also encouraged developers to create in-app purchases that will be donated towards the charity starting today. For example, in Zynga’s CSR Racing game, you can buy a special (RED) Mercedez-Benz. All proceeds from those in-app purchases from those participating apps will go to (RED) until December 7. Other games cooperating so far are Kim Kardashian: Hollywood, Monument Valley, Clash of Titans, Threes!, and FIFA 15.

Apple has worked with the Global Fund and (RED) since it launched in 2006 and has so far contributed over $75 million in (RED) sales.

 
Share this article:

rebecca

Rebecca, a former police officer, is an experienced writer and editor. She has used all kinds of different tech and prefers Apple products and apps. Her areas of expertise are in all things Apple, health and fitness, the Paleo lifestyle, and legal topics.