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Apple profit increases by 40 percent

28 Apr 2015 News
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Apple profit increases by 40 percent

Apple has reported a record Q2 profit today, and says it’s because of strong iPhone, Mac, and app sales. The new profit was $2.33 per diluted share, which translates to a 40 percent increase. Revenue went up by 27 percent to $58 billion; approximately 69 percent of that came from outside the United States. Tim Cook said “We are thrilled by the continued strength of iPhone, Mac and the App Store, which drove our best March quarter results ever. We’re seeing a higher rate of people switching to iPhone than we’ve experienced in previous cycles, and we’re off to an exciting start to the June quarter with the launch of Apple Watch.”

iPad sales had declined, which isn’t a big surprise, and Mac sales ended up being about what everyone expected because of reduced prices. It’s far too soon to see numbers regarding sales of the Apple Watch, but we should see those reports pretty soon. 

 

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rebecca

Rebecca, a former police officer, is an experienced writer and editor. She has used all kinds of different tech and prefers Apple products and apps. Her areas of expertise are in all things Apple, health and fitness, the Paleo lifestyle, and legal topics.