Apple Still Dominating Tablet Market
by Matt Tennison,
14 Aug 2012
Apple is doing exceptionally well with its iPad at the moment, continuing its reign as king of all media tablets. PCMag.com reports that, according to the firm iSuppli, 69.6% of all tablet sales are iPads. Samsung, the second company in terms of sales, had just under 10% of the market, showing a huge divide between Apple and competitors. Amazon followed, with 4.2%, suggesting the Kindle Fire was still selling relatively well. Asus had 2.8% (although that'll likely rise next quarter with the Nexus 7 launch), and Barnes & Noble had 1.9%.
In terms of numbers, that means that Apple has sold 17 million new iPads in the second quarter, up 44% from the first quarter. The company has gone from 58% market share in Q1 to 69.6% in Q2. This is the highest market share Apple has had since the first quarter of 2011, when the tablet market was much less competitive.
And with rumors circulating that a smaller, 7" iPad will be released at the upcoming 12th of September Apple announcement, Apple shows no sign of slowing down.
It's certainly a sign of strength for the iOS tablet market - despite dozens of Android tablets by quality manufacturers, Apple is still destroying them in sales, getting more than seven times the number of sales of any other competitor.
Matt is a technology enthusiast, particularly surrounding smartphones and Apple products. Living in the UK, Matt passionately follows all of the latest news on Apple from across the globe.