Chic Outlet Shopping® app review: a discount luxury shopping experience

Introduction

The Chic Outlet Shopping® app is all about providing users with a luxury outlet shopping experience through more than 900 boutiques that offer some of the top brand names. That's all fine and great but the real attention-grabbing part is that you'll find prices that are up to 60 percent less than the recommended retail price.

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Explore the Villages

Your shopping experience is actually broken down into nine villages which are actually luxury outlet centers in Europe. The villages are in Madrid, Paris, London, Frankfurt, Dublin, Barcelona, Milan/Bologna, Munich, and Brussels/Antwerp/Cologne. Through this app you'll be able to find details on the latest deals and promotions in these villages.

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Tap on the village that interests you and use it to view the village map, brand directory, current offers, and even plan your visit. When it comes to planning your visit you are given the address, its mapped on Google, and you can even view additional details such as transportation information.

So what brands can you expect to find at these villages? You will find deals from such popular designers as Calvin Klein, Coach, DKNY, French Connection, Hugo Boss, Juicy Couture, Ralph Lauren, and The North Face, among many others.

 

The Specifics

What else is the app capable of? Well you can look for specific brands by using the search filters, you have access to an online booking service for a Shopping Express Coach so it's always easy to get to the village, and you can even receive the monthly newsletter if you sign up for it. The newsletter is meant to keep you updated on deals, promotions, and news involving the villages.

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I like that the user interface mimics the luxurious brands that it is representing. It’s sleek, easy to use, and the graphics are quite beautiful. What I don’t like is that the information is way too basic here. Sure you’re provided with the directions and specifics on how to find the villages but I wish there was also a way to view specific merchandise and pricing. Instead it’s just general information on current deals and promotions at select stores. It would also be nice if there was a way to share information with friends and family.

This app can come in real handy if you happen to be traveling through one of the cities that offers a village; it’s a great way to pick up on some gorgeous brands at incredible pricing.

 

Pros and Cons

Pros

• User-friendly
• Sleek and luxurious-feeling user interface
• Provides you with location information on each of the villages
• You get current deals/promotions occurring in each of the villages

 

Cons

• There is no specific information such as pricing
• There is no way to share information
• Feels a little lacking in the content area

 

Final Verdict

While the user interface in the Chic Outlet Shopping® app is beautiful and well laid-out I find that the lack of information on specific items really hurts this app. This is basically just a beautiful looking brochure.