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Fish: a tap essay

iPhone / iPad
  • Book
I want this app
Download from AppStore

This is a short but heartfelt manifesto about the difference between liking something on the internet and loving something on the internet.

It's also an experiment in a new format, entirely native to the iPhone. This is a tap essay, unfurling its argument tap by tap, using bold typography, bright color, and a few surprises to make its case.

The essay takes about ten minutes to read; maybe less if you're fast. It's perfect for a coffee break or a train ride.