WWJB is a full service Hernando County radio station. In fact, we're Hernando County's first radio station, established in 1958. Our signal covers Hernando County, south into Pasco County, north into Citrus County and east into Sumter County.
WWJB has a target audience of Adults 35 plus. We have a strong reach with the 45 plus age group, the #1 buying demographic! WWJB dominates this market with a careful blend of news, information, weather, local talk shows, sports and community involvement.